Recent years have seen Unios transform from challenger brand to tech-driven luminary leader. We worked with their brand and product teams to mature their digital offering to reflect this shift, and establish a digital brand system that connected with both customers in architectural industries, and the more pragmatic distributors and technicians.

Following insights from customer interactions, we redesigned website structures and flows to accomodate both the browsing and 'power-user' specifying experiences for key audience groups. Modular layout systems cater to a diverse array of content types, while rich imagery and interactions express the brand's more progressive and editorial nature.

Working closely with the product team, we crafted the foundations of a design system, creating consistency and efficiency for digital applications. With this system in the hands of an up-skilled brand team, the company can now produce and scale digital opportunities quickly and beautifully for years to come.